AHMAD, M.; RANA, M. L. T.; ANJUM, Z. uz Z. Fostering Consumer’s Acceptance of SMS-Based Mobile Advertising: A South Asian Perspective. Annals of Human and Social Sciences, Gujranwala, Pakistan, v. 4, n. 2, p. 638–651, 2023. DOI: 10.35484/ahss.2023(4-II)58. Disponível em: https://ojs.ahss.org.pk/journal/article/view/276. Acesso em: 7 may. 2024.